For advertisers
Outcome-priced acquisition across app, lead, retail and subscription categories — with the measurement inside your own systems and the delivery risk on ours.
About us
A network built around one uncomfortable question
Would you still buy this traffic if you were paying for it yourself? Performetra was set up by people who have sat on both sides of that question — buying media with their own money, and answering to advertisers for how it was spent.
Overview
Performetra at a glance
Performetra Media operates a performance marketing and affiliate network from Indore, India, connecting brands that want measurable growth with the publishers, media buyers and creators who deliver it. The commercial model is simple: advertisers pay per conversion, publishers are paid for the conversions their traffic produces, and the network carries the tracking, fraud screening and reconciliation in between.
The operating principles are written down and boring on purpose: say no early, put every term in the insertion order, screen conversions before billing, and pay on the date promised.
At a glance
- Company
- Performetra Media
- Founded
- 2021
- Headquarters
- Indore, Madhya Pradesh, India
- Markets
- India · Gulf · SE Asia · UK · US
- Services
- Six outcome-priced solutions
- Contact
- services@performetra.com · +91 99930 36692
Why we exist
Performance marketing has a trust problem, and it is fixable
Advertisers get summary dashboards they cannot audit. Publishers get payouts that slip and rejections without reasons. Both sides assume the network is taking the difference — and often they are right.
We built Performetra around a small number of commitments that are boring to state and hard to keep: publish the traffic rules before the campaign, screen conversions before billing rather than after complaints, show the raw log to whoever asks, and pay publishers on the date we said. None of that is clever. It is simply what a network is supposed to do.
The result is a network that grows slower than the ones promising unlimited volume, and keeps advertisers longer.
How we work
- 01
- Say no early. If we cannot deliver a vertical or a geo profitably at your payout, we say so on the first call instead of learning it with your budget.
- 02
- Write it down. Conversion definitions, traffic rules, caps and clawback windows live in the insertion order, not in a chat thread.
- 03
- Screen before billing. Fraud caught after invoicing is a refund argument. Caught before, it is just a rejected row.
- 04
- Pay on time. Publisher payouts are a fixed cost with a fixed date, not a cash-flow lever.
What we do
One network, two customers
Advertisers and publishers want opposite things in the short run and the same thing in the long run: campaigns that stay live because they work.
For publishers
Direct offers, honest tracking, sub-ID passthrough and payouts that arrive when promised — plus a manager who answers.
Coverage
Where we deliver
India
Our home market and the deepest publisher supply we hold: e-commerce and COD, lending and cards, insurance, edtech, gaming and utility apps. Hindi and regional-language creative available.
Gulf & Middle East
UAE and Saudi-focused delivery for e-commerce, fintech, food delivery and travel, with Arabic creative through vetted local partners.
Southeast Asia
Singapore, Indonesia, Malaysia and the Philippines for app growth, gaming and e-wallet campaigns.
United Kingdom & Europe
Lead generation and subscription campaigns run under GDPR-aligned consent handling.
United States
Lead generation and e-commerce, with strict TCPA-aware consent capture on regulated categories.
Categories we decline
Anything requiring claims we cannot substantiate, or a regulator we cannot satisfy. We would rather lose the brief than run it badly.
The team
Small, senior, reachable
Performetra is run by a compact team of campaign managers, affiliate managers and analysts. Every advertiser and every publisher has a named person, and that person has the authority to fix things without escalating.
We are hiring affiliate managers and media buyers who understand that quality is a longer game than volume. If that is you, write to services@performetra.com with what you have actually run.
Frequently asked questions
Performetra is a performance marketing and affiliate network operated by Performetra Media from Indore, India. Advertisers buy measured outcomes — installs, leads, orders, subscriptions — priced per conversion, and publishers monetise traffic through the same network with NET-15 payouts.
Headquarters are in Indore, Madhya Pradesh, India, with delivery across India, the UAE and Gulf, Singapore and Southeast Asia, the United Kingdom and the United States. Working hours are Monday to Saturday, 10:00–19:00 IST, with extended publisher-manager coverage for live campaigns.
Four commitments most networks avoid putting in writing: traffic rules published before the campaign, conversions screened for fraud before billing rather than after complaints, the raw conversion log shared with whoever asks, and publisher payouts on the stated date. The trade-off is that we grow slower than networks promising unlimited volume — and keep clients longer.
Six: app growth, lead generation, e-commerce and sales, programmatic media, influencer and creator marketing and managed affiliate programmes — all priced on the outcome rather than the activity.
E-commerce and D2C, fintech and lending, insurance, mobile apps and gaming, travel, edtech, health and wellness, streaming and OTT, utility apps and B2B SaaS. We decline categories where we cannot substantiate the claims or satisfy the regulator involved.
No. If we cannot deliver a vertical or geo profitably at your payout, we say so on the first call. A campaign that fails after signing costs both sides more than an honest no before it.
A named campaign manager for advertisers and a named affiliate manager for publishers — reachable directly on WhatsApp, Telegram or email, with the authority to fix things without escalation. There is no ticket queue between you and a decision.
Yes, including white-label arrangements where the agency keeps the client relationship and its own branding on reporting, while we run delivery, tracking and publisher management underneath.
We hire affiliate managers and media buyers who understand that quality is a longer game than volume. Write to ${cfg.email} with what you have actually run — campaigns, geos, numbers — rather than a generic CV.
Through the contact page. Advertisers: send the conversion event, target CPA and monthly volume, and you get a written payout quote back, usually the same day. Publishers: send traffic sources, geos and volume, and you hear back within one business day.
Next step
Work with a network that writes things down.
Whether you are buying outcomes or selling traffic, the first conversation is the same: what is the event, what is it worth, and how will we both count it.